Products
Google has created services and tools for business and community environments, including Web applications, advertising networks and solutions for bisnis.Periklanan
Most of Google's revenue comes from advertising program. For the financial year 2006, the company reported getting the amount of profit advertising amounted to $ 10.492 billion and only $ 112 million in licensing and other revenues. [43] Google AdWords allows advertisers to the web display ads in search results of Google and the Google Content Network, through either a pay-per- -click or pay-per-view. Google AdSense website owners can also display adverts on their own site, and earn money every time ads are clicked.
Google is widely known for its web search service, which is a major factor of success of this company. In August 2007, Google is a search engine on the web is most often used with as many as 53.6% market share, then Yahoo! (19.9%) and Live Search (12.9%). [44] Google indexes billions of web pages , so that users can find information they desire, through the use of keywords and operators. Google also has used Web search technology to other search services, including Image Search, Google News, the price comparison site Google Product Search, an interactive Google Groups Usenet archive, Google Maps and others.
In 2004, Google launched its free web-based email service, called Gmail. [45] Gmail features spam filtering technology and the ability to use Google technology to search email. The service generates revenue by displaying advertisements from the AdWords service that are included in the content of email messages displayed on the screen.
In early 2006, the company launched Google Video, which not only allows users to search and view videos for free, but also allow users and spreaders distribute media content, including television shows on CBS, NBA basketball games, and music videos. [46 ] In August 2007, Google announced that it will discontinue its video rental and sale program and offer refunds and Google Checkout credit to consumers who had purchased videos to own.
Google also has made several desktop applications, including Google Earth, an interactive mapping program powered by satellite and aerial imagery that covers the entire planet Earth. Google Earth is considered highly accurate and detailed. Some large cities have a clear picture that can zoom in close enough to see vehicles and pedestrians clearly. As a result, there are several reasons for involvement in national security. Specifically, some countries and militaries contend the software can be used to pinpoint with near-precision accuracy the physical location of critical infrastructure, commercial and residential buildings, bases, government agencies, and others. However, satellite images are updated infrequently, and are all available for free through other products and even government sources (NASA and the National Geospatial-Intelligence Agency, for example). Some counter this argument by stating that Google Earth makes it easier to access and research location.
Several other products are available through Google Labs, which is a collection of applications that are not yet finished and still being tested for use by the public.
Google has promoted their products in various ways. In London, Google Space was set up in Heathrow Airport, showcasing several products, including Gmail, Google Earth and Picasa. [47] [48] Also, a similar page was launched for American college students, under the name College Life, Powered by Google. [ 49]
In 2007, some reports state that Google plans to launch its own mobile phone, possibly a competitor to Apple's iPhone. [50] [51] [52] On 5 November 2007, Google finally announced Android, a software platform and operating system for devices supported moving the Open Handset Alliance, a consortium of 34 software companies, hardware, and telecommunications that aims to develop open standards for mobile devices. Devices that use the Android release is planned to begin in 2008.
In October 2007, Google SMS service launched in India allowing users to get business listings, movie showtimes and information by sending a short message. [53]
In 2007, Google launched Google Apps Premier Edition, a version of Google Apps targeted primarily at business users. This product includes such extras as more disk space for e-mail, access the API, and support, for a price of USD50 per user per year. A large implementation of Google Apps with 38,000 users is at Lakehead University in Thunder Bay, Ontario, Canada. [54]
On December 13, 2007, Google announced the limited launch of Knol, a web site that is intended as a reference source of knowledge. Knol is opened free to all users on July 23, 2008.
Google service running on several servers fields, each field contains thousands of low-cost commodity computers running Linux version. While the company did not provide detailed information about its hardware, a calculation in 2006 stated that there were 450,000 servers, grouped and placed in data centers around the world. [55]
Google is known for his work habits in a relaxed, reminiscent of the Dot-com season. In January 2007, Google's culture is studied by Fortune Magazine and ranked # 1 (of 100) best companies to work. [56] This corporate philosophy is based on common principles such as, "You can make money without doing evil", "You can be serious without a suit, "and" Work should be challenging and the challenge should be fun. "A complete list of corporate fundamentals is available on its website. [57] Google's relaxed work culture can be seen from its Google logo which varies on a day- important day.
Google has been criticized for doing payroll below the industry standard [58]. For example, some system administrators earn less than $ 35,000 per year - considered to be less for the labor market the Bay Area. [59] However, Google's stock performance following its IPO has enabled many early employees to be compensated by participation in the growth of the company's assets. [60] Google implemented other employee incentives in 2005, such as the Google Founders' Award, in addition to offering higher salaries to new employees. Leisure, culture, global popularity, and strong brand recognition have also attracted potential applicants.
After the IPO in August 2004 it was reported that founders Sergey Brin and Larry Page, and CEO Eric Schmidt, requested that their salaries cut to $ 1. [61] Subsequent offers by the company to increase their salaries have been canceled, mainly because, "compensation Their main will come from returns on their ownership stakes in Google. As a shareholder of significance, richness of each linked directly to balance performance and appreciation of stock prices, which provide cross directly with the interests of shareholders. "[61] In 2004, Schmidt was making $ 250,000 per year, and Page and Brin each earned a salary $ 150,000. [61]
They all have refused to offer bonuses and increased compensation by Google's board of directors. In the United States reports the richest people in 2007, Forbes reported that Sergey Brin and Larry Page was ranked # 5 with a fortune of $ 18.5 billion respectively.
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